In the hotel industry, serving multi-language guests is key, especially in diverse places like India. Enhancing guest experiences by speaking their language is crucial.
The hotel business has always been an international one by its very nature, catering to people who speak many different languages. And in diverse countries like India, even domestic travelers can speak hundreds of different languages.
Catering to multi-language markets can be a challenge. Giving your guests the best possible experience from booking to check-out is easiest when you can speak to them in their own tongue, but doing that with more than a handful of languages is hard.
So how can hotels connect with multi-language guests? Here are some tips.
USE DIFFERENT LANGUAGES IN YOUR LISTINGS
Your listings on platforms like OTAs, metasearch engines, and your own marketing channels will often be the first point of contact between you and your future guests. So make sure to have your listings available in all the relevant languages. Find out which languages your guests tend to speak, and create listings in each of those languages to make the booking process as comfortable as possible from the very beginning.
HIRE MULTILINGUAL STAFF
If there are certain languages that are very commonly spoken by your guests, it makes sense to hire staff members who are fluent in those languages. Of course, it’s not realistic to expect your staff to speak every single language spoken by your guests, but it’s a good idea to have the most common ones covered so you can give your customers a more rewarding stay, answer their questions easily, and make them feel at home.
GO CONTACTLESS
Sometimes you may have guests who speak a language nobody on your staff can communicate in. In these instances, your guest may feel more comfortable with the option to check in and access their room remotely, via contactless technology. This way they can navigate their stay without having to struggle in a language they don’t understand.
Embrace the World with Hotel-Spider
At Hotel-Spider, our suite of tools are built to help you welcome guests from all over the world, no matter what languages they speak. Our channel manager and booking engine allow you to build a presence across many different channels in a range of languages, and our central reservation system helps you cater to guests from all over the world.
Book a demo with us to learn more.
